Monday, January 10, 2011

Learn How to Make Your Handmade Jewelry Even More Special to the Customer!

Let's converse about that "little some thing extra" that turns your wholesale jewelry china into truly one of a kind pieces which occur to be specific to attract a buyer.

Here's a superb example from the current craft show I attended.

Two distinctive sellers have been equally providing comparable pairs of earrings at roughly comparable prices. The earrings have been sample dangles designed of semiprecious beads and sterling silver findings. They have been priced even although in the $12.00 range.

Both sellers experienced pretty wonderful displays that carried out up their handmade diamond jewelry creations. Upon very first glance, the two booths arrived out somewhat comparable in appearance, BUT one booth was complete of potential purchasers AND their was a collection to pay!

The other booth looked like a ghost town. No lines, no potential buyers.

What you ask, was the main difference that was owning this kind of the dramatic effect on their diamond jewelry sales?

Well, here's the secret. The customized even although in the vacant booth experienced pretty wonderful but pretty normal diamond jewelry credit rating cards using the regular details printed on them. Nice, professional, but practically nothing to create house about.

The proprietor within of the next booth who arrived out to acquire drowning in sales, experienced diamond jewelry credit rating cards owning a tiny tiny dried flower delicately pasted to every one one. This gave the diamond wholesale necklaces a complete new appears and worth even although in the purchasers mind! I saw very many purchasers commenting concerning the natural beauty within of the credit rating cards as they stepped in to the extended collection to pay.

That observation taught me a useful lesson concerning the diamond jewelry business. occasionally it's the tiny factors that count most when marketing and marketing handmade jewelry. It specific designed a main difference for this diamond jewelry designer! I'm specific she went house owning a smile on her face.

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